INNOVATION THROUGH UNDERSTANDING

Bringing innovation to the marketplace and optimising the results of commercialised products by leveraging a thorough understanding of Asia Pacific is at the heart of INVIDA's strategy – making us the ideal choice for strategic partnerships in co-developing or in-licensing pharmaceutical products.

ROOTS IN VALUE CREATION

One of INVIDA’s enduring strengths is its team of leaders and professionals and the deep industry experience in Asia Pacific that each brings to the company.

EXCELLENCE IN EXECUTION

We aim to deliver superior results and exceed the expectations of stakeholders by optimising the synergy that links our short term and long-term strategies. Three driving factors guide us towards achieving excellence in execution: They are People, Processes and Systems.

Our people are constantly engaged, energised and developed. We offer an attractive employee value proposition that instills a higher level of commitment in them.

We streamline our internal processes in our extensive operations to achieve efficiency. We have embarked on an ISO certification project that strengthens our functional operating procedures. Thus we have taken steps to constantly maintain transparency as well as enhance productivity and discipline in execution. By the end of 2008, we aim to be ISO certified in all markets.

We utilise tools that translate abundant market data into useful intelligence to help us understand the market better. They include extensive information database of 250,000 doctors, hand held call reporting tools, the EIS and financial reporting tools. In addition, we have access to external web based systems that allow us to monitor sales, bonus and inventory on a daily basis.

OUR COMMITMENT TO INTEGRITY

Paying attention to the confidentiality needs and individual business interests of each partner are of utmost importance to our organisation. Maintaining total transparency on resource allocation and KPIs (key performance indicators) is key to fostering mutual trust for sustainable long-term partnerships.

PERFORMANCE ORIENTATION

We reward performance and are proud of our people.